Meyerside Chats: Government, Policy & Civility

The Political Industrial Complex: How Consultants Shape Democracy w/ Eva Posner

Evan Meyer

Ever wonder who actually shapes our elections — the candidates, the parties, or the consultants behind the scenes?

In this episode of Meyerside Chats, Evan Meyer sits down with Eva Posner, founder of Evinco Strategies, a full-service Democratic consulting firm helping first-time and underrepresented candidates run and win all over the country. From county assessor races to million-dollar campaigns, Eva has seen how the political industrial complex really works — and where it’s quietly warping our democracy. 

We dive into negative campaigning, ballot guide language, why California can be “performatively progressive,” and how local politics (the stuff that actually touches your life) gets overshadowed by presidential horse races.

🎧 What we cover:

– How Sandy Hook pushed Eva from journalism into campaigns and political consulting
– Why Sandy Hook pushed her to work on the “fixing” side of politics
– What the political industrial complex looks like from the inside
– Why California can be “performatively progressive”
– Why she only works with Democratic & left-leaning causes — and still battles the cognitive dissonance of performing her work in this industry
–How consultants, vendors, and “percentage deals” shape strategy and messaging
–The surprising power (and manipulation) inside voter information pamphlets
– Why local offices matter more to your daily life than the president ever will
– How negative campaigning works and where she draws ethical lines
– Why local offices matter far more to your daily life than the presidential race
– The surprising ways voters are misinformed (or underinformed)
–  How to run for office without losing your integrity
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 📌 Chapters

00:00 – Intro – Who is Eva Posner and why this conversation matters
02:00 – From political journalism to campaigns – Sandy Hook, motherhood, and changing careers 
06:25 – Starting Evinco Strategies – Why she went out on her own & what “full-service” really means 
08:10 – Living red & blue – Louisiana, Mississippi, Tennessee, California, Virginia and what they actually have in common
12:00 – Shared values vs different approaches – Safety, climate, and why voters who disagree aren’t stupid
13:10 – Defining the Political Industrial Complex – How profit, vendors, and kickbacks steer campaigns 
18:50 – Cognitive dissonance & doing this work – “Am I part of the problem?”
21:00 – Writing the voter pamphlet to win – What’s really going into those ballots you get in the mail 
25:00 – Where’s the line on negative campaigning? – What’s fair game and what’s off-limits
30:30 – Nonpartisan races, labels, and missing information – Why she thinks every candidate’s party should be on the ballot
35:40 – Propaganda, algorithms & broken civic education – Why we can’t even agree on the color of the sky

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About Evan Meyer

Tech entrepreneur and civic leader - he founded mygovtools.org, a platform to drive government efficiency, constituent representation, and civic engagement; BeautifyEarth.com, a platform accelerating urban beautification through art; and its sister nonprofit, transforming schools in underserved areas. He also co-founded RideAmigos.com, a platform that optimizes commuter travel globally. Previously, he served as District Director for the California State Senate and led many civic initiatives in Santa Monica. Through seminars and his podcast Meyerside Chats, Evan inspires civic engagement, innovation, and cultural growth.
He loves the outdoors, is a master of creative projects, is an avid muralist and musician, and finds the world fascinating in every regard.